Naomi Pilosof Ionita
PartnerSaaS

Naomi joined Menlo Ventures as a partner in 2018, bringing 13 years of operating experience and an expertise across product, growth and monetization. Her investment focus is early-stage B2B SaaS companies, and she spends a lot of time at the intersection of bottom-up SaaS (product-led growth) and Enterprise SaaS. Naomi is especially fond of habit-forming workflow products that create compounding value for both users and the business over time. Current areas of interest include departmental SaaS, workflow automation, AI/ML, dev & data tools, and productivity/collaboration.
Naomi began her tech career in 2006, after working in industrial engineering and management consulting. She was most recently Vice President of Growth at Invoice2go (a top grossing business app worldwide), where she built teams across product, design, data, lifecycle marketing, and user research. Prior to that, Naomi was a product lead at Evernote, where she also founded the product-led growth team. Her expertise includes building full-stack teams, launching self-serve product, and driving retention and monetization. Naomi loves participating in the broader tech community as an advisor, speaker, and guest lecturer at Reforge, Saastr, Traction, and more. As someone who has built new products from scratch, and helped existing products scale from 10M to 100M users, she empathizes with entrepreneurs at every stage of the business and product lifecycle.
Naomi holds a bachelor of science in industrial engineering from Northwestern University and an MBA from Stanford University’s Graduate School of Business. She lives in San Francisco with her husband, who is a founder, and daughter, who is also a builder (using Magna-Tiles), and takes every opportunity she can to travel somewhere new.
Naomi joined Menlo Ventures as a partner in 2018, bringing 13 years of operating experience and an expertise across product, growth and monetization. Her investment focus is early-stage B2B SaaS companies, and she spends a lot of time at the intersection of bottom-up SaaS (product-led growth) and Enterprise SaaS. Naomi is especially fond of habit-forming workflow products that create compounding value for both users and the business over time. Current areas of interest include departmental SaaS, workflow automation, AI/ML, dev & data tools, and productivity/collaboration.
Naomi began her tech career in 2006, after working in industrial engineering and management consulting. She was most recently Vice President of Growth at Invoice2go (a top grossing business app worldwide), where she built teams across product, design, data, lifecycle marketing, and user research. Prior to that, Naomi was a product lead at Evernote, where she also founded the product-led growth team. Her expertise includes building full-stack teams, launching self-serve product, and driving retention and monetization. Naomi loves participating in the broader tech community as an advisor, speaker, and guest lecturer at Reforge, Saastr, Traction, and more. As someone who has built new products from scratch, and helped existing products scale from 10M to 100M users, she empathizes with entrepreneurs at every stage of the business and product lifecycle.
Naomi holds a bachelor of science in industrial engineering from Northwestern University and an MBA from Stanford University’s Graduate School of Business. She lives in San Francisco with her husband, who is a founder, and daughter, who is also a builder (using Magna-Tiles), and takes every opportunity she can to travel somewhere new.



Investments
Our Portfolio

The modern pricing platform to bill for seats, consumption, and everything in between.
Milestones
- 2021 → Founded
- 2022 → Partnered, Series A
Partner



Endgame is the world's first solution for product-led sales, designed to transform how modern software companies go to market.
Milestones
- 2020 → Founded
- 2021 → Partnered, Series A
Partner



Eppo helps companies run useful, reliable experiments by automating analysis, diagnostics, and investigations, all on top of their data warehouse.
Milestones
- 2021 → Founded
- 2022 → Partnered, Series A
Partner



Fleetsmith helped companies put device management on auto-pilot by automating new device setup, inventory, patching, and security for their Macs, iPhones, iPads, and Apple TVs.
Milestones
- 2016 → Founded
- 2019 → Partnered, Series B
- 2020 → Acquired by Apple
Partner



Matik enables companies to personalize data-driven content in minutes, adding tailored numbers, tables, and charts directly into decks and PDFs.
Milestones
- 2019 → Founded
- 2019 → Partnered, Seed
Partner

Swantide automates the configuration and management of a modern GTM tech stack.
Milestones
- 2019 → Founded
- 2022 → Partnered, Seed
Partner



Lindy is an AI assistant that can help with all your tasks, from calendar management and email drafting to contract sending and beyond.
Milestones
- 2020 → Founded
- 2020 → Partnered, Seed
Partner



Vareto is a strategic finance platform that powers company planning, reporting, and operational decision-making for enterprise-scale businesses.
Milestones
- 2020 → Founded
- 2020 → Partnered, Seed
Partner

Anvil automates tedious paperwork through customizable online workflows that gather information, prepare documents, request signatures, and integrate directly with your business software.
Milestones
- 2018 → Founded
- 2018 → Partnered, Seed
Partner


ClearBrain’s technology continuously simulates A/B tests on marketers' conversion goals, sifting through historical data to isolate the causal effect of every user action.
Milestones
- 2016 → Founded
- 2018 → Partnered, Series A
- 2020 → Acquired by Amplitude
Partner
Decent offers more affordable health insurance options for the self-employed by aligning incentives to improve health, reduce costs, and put members at the center of their care.
Milestones
- 2018 → Founded
- 2018 → Partnered, Seed
Partner

Netlify is an all-in-one platform for automating modern web projects at global scale—without servers, devops, or costly infrastructure.
Milestones
- 2014 → Founded
- 2020 → Partnered, Series C
Partner

