Joff Redfern headshot, squareJoff Redfern headshot, square

Joff Redfern

Venture Partner

AI, SaaS

A self-described “tall, slightly nerdy product guy,” Joff was previously the Chief Product Officer of Atlassian, responsible for leading its acclaimed portfolio of products, including Jira, Confluence, and Trello. During that time, Joff was named on the “Global CPO 20” list by Products That Count and as a “Top 20 Product Leader” by Product School. Prior to joining Atlassian, he spent seven years at LinkedIn, where he built the mobile team and led the consumer product as the company grew from 450 employees pre-IPO to 10,000+. His deep experience as an advisor, founder, product leader, and operator has given him a broad perspective and skill set that make him uniquely equipped to work with early-stage teams as an investor and an advisor.

As an investor at Menlo, Joff is passionate about: 1) the software development lifecycle; 2) the big shift in the future of work due to AI, especially next-generation business and productivity apps; and 3) businesses with network effects, networks, and marketplaces. He is drawn to founders who can combine engineering chops with great product sensibilities—rare individuals whom he considers to be the next wave of great entrepreneurs.

Joff’s life philosophy is “Less is more.” He is always in search of a better way and holds 11 patents. No stranger to entrepreneurship, he co-founded FlattenMe—award-winning, personalized children’s products that were selected as a top gift by Oprah, Good Morning America, the Today Show, the View, and more. He loves the company journey and knows what it takes to hyperscale an organization and product portfolio, moving from zero customers to IPO and beyond.

Joff earned his BA from Bates College and received his MBA from Cornell Johnson Graduate School of Management. Outside of work, Joff is an avid adventurer—he believes life is to be lived, used up, and thoroughly enjoyed. He lives on an organic farm with his family, where they raise llamas and chickens and are food-, water-, and energy-independent. He has hiked the 220-mile John Muir Trail and sailed across the Atlantic Ocean.

Supported by: Lauren Centoni, lauren@menlovc.com

A self-described “tall, slightly nerdy product guy,” Joff was previously the Chief Product Officer of Atlassian, responsible for leading its acclaimed portfolio of products, including Jira, Confluence, and Trello. During that time, Joff was named on the “Global CPO 20” list by Products That Count and as a “Top 20 Product Leader” by Product School. Prior to joining Atlassian, he spent seven years at LinkedIn, where he built the mobile team and led the consumer product as the company grew from 450 employees pre-IPO to 10,000+. His deep experience as an advisor, founder, product leader, and operator has given him a broad perspective and skill set that make him uniquely equipped to work with early-stage teams as an investor and an advisor.

As an investor at Menlo, Joff is passionate about: 1) the software development lifecycle; 2) the big shift in the future of work due to AI, especially next-generation business and productivity apps; and 3) businesses with network effects, networks, and marketplaces. He is drawn to founders who can combine engineering chops with great product sensibilities—rare individuals whom he considers to be the next wave of great entrepreneurs.

Joff’s life philosophy is “Less is more.” He is always in search of a better way and holds 11 patents. No stranger to entrepreneurship, he co-founded FlattenMe—award-winning, personalized children’s products that were selected as a top gift by Oprah, Good Morning America, the Today Show, the View, and more. He loves the company journey and knows what it takes to hyperscale an organization and product portfolio, moving from zero customers to IPO and beyond.

Joff earned his BA from Bates College and received his MBA from Cornell Johnson Graduate School of Management. Outside of work, Joff is an avid adventurer—he believes life is to be lived, used up, and thoroughly enjoyed. He lives on an organic farm with his family, where they raise llamas and chickens and are food-, water-, and energy-independent. He has hiked the 220-mile John Muir Trail and sailed across the Atlantic Ocean.

Supported by: Lauren Centoni, lauren@menlovc.com