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Menlo Loves Marketplaces

May 19, 2014

Marketplaces are evolving rapidly due to the proliferation of real identity and mobile. A new generation is capitalizing on these trends. Menlo hosted an event to explore best practices and lessons learned from leading entrepreneurs in the space followed by a networking reception.

Check out the photos from our event!

From the Store to the Street

Online commerce has gotten more personal and local in almost every vertical. People not only transact in goods, but also services. What unique challenges arise in scaling businesses at the local level? How do you grow quickly while continuing to deliver an unparalleled customer experiences?


  • Postmates – Bastian Lehmann, Founder & CEO
  • Rover – Aaron Easterly, CEO
  • Sosh – Rishi Mandal, Founder & CEO
  • UrbanSitter – Andrea Barrett, Co-Founder & VP of Product

Moderator: Semil Shah, Product at Swell, Investor at Haystack Fund

Scaling with the Mobile Model

Your customers are a moving target and expect you to be available, wherever they are. How has mobile changed the equation for customer acquisition and engagement? How do national marketplaces unlock growth as they continue to scale?


  • Getaround – Sam Zaid, Founder & CEO
  • oDesk – Gary Swart, CEO
  • Sprig – Gagan Biyani, Founder & CEO
  • Udemy – Dennis Yang, CEO

Moderator: Jeremiah Owyang, Founder at Crowd Companies

Menlo Ventures provides capital for seed through growth technology companies in the consumer and enterprise sectors. For almost 40 years, we have invested in successful consumer marketplaces including: Uber, Poshmark, Rover, Getaround, Munchery, UrbanSitter, and Keaton Row. Visit us at